About
Hi, I’m Lacey Muinos
Freelance content writer
I’m a freelance writer with nearly a decade of experience partnering with direct-to-consumer online businesses. I started out as a copywriter for a skin care company in Southern California and have since written for dozens of lifestyle brands and media outlets.
With a specialty in creating blog posts and articles, my writing is both conversational and factual. I stay up to date on SEO best practices to create high-ranking content that satisfies both people and search engine algorithms. I also bring a rolodex of hundreds of subject matter experts (SME) and am an authority on wellness and beauty myself.
“Lacey is a talented writer who I can always count on to contribute excellent content. She is an authority on health and beauty.” –Breanne N.
Experience
With a background in beauty copywriting, I have experience creating a variety of marketing materials for brands, such as blog posts, articles, newsletters, infographics, social captions, and website copy. My long-form content is evidence-based, supported by expert insights and scientific research, and crafted into clear, accessible language for a general audience. My work has been published in Healthline, Business Insider, Everyday Health, Verywell Health, Health.com, LIVESTRONG.com, and more.
Education
I have a Bachelor of Arts in English from California State Polytechnic University, Pomona.
I’m currently working towards certifications in personal training and nutrition from the National Academy of Sports Medicine (NASM).
“[Lacey’s] ability to grasp and execute a variety of brand voices, styles, and needs is an editor’s dream.” –Maggie S.
A Word From Lacey
Content marketing doesn’t have to be a hassle, but for many business owners and marketing managers, it’s yet another task on a never-ending to-do list.
I’ve been there. Before I was a freelance writer, I was a content manager, and my job involved running the company’s blog, weekly newsletter, and more. It can be overwhelming to wear many hats — especially when tasks involve a lot of creativity and brainpower like writing.
You don’t have to do it all. All you need is an idea, and I’ll take care of the rest.